Future of Lodging

As the lines continue to blur between hotels and short-term rentals, Skift is focused on the technology and the consumer behaviors that are driving this. Follow our coverage across the wide world of lodging, from traditional hotels and motels to urban short-term rentals and traditional vacation rentals.

News Blog

Accor Names Gilda Perez-Alvarado as Group Chief Strategy Officer

Accor said on Monday that it had named Gilda Perez-Alvarado as its group chief strategy officer in charge of overseeing global strategy, relations with hotel owners, and strategic partnerships. Since 2004, Perez-Alvarado has been at the hotel brokerage firm JLL Hotels & Hospitality, working her way up to become its Global CEO. She's intimately familiar…

Hotels

Hotel Brand Selina’s Wild Ride as a Penny Stock: Here’s What We Know

Selina's stock price stabilized on Monday after a sharp drop to an all-time low on Friday. The chain of premium hostels and coworking spots is taking steps to escape penny-stock status.

Hotel Brand Selina’s Wild Ride as a Penny Stock: Here’s What We Know

Hotels

Omni Hotels Knows it’s Tiny. Here’s How it Thinks it Can Compete with Global Giants

The global hotel groups talk like they're going to inherit the earth. So how can a small brand like Omni thrive? In his first major interview as its new president, Kurt Alexander outlines his plan.

Omni Hotels Knows it’s Tiny. Here’s How it Thinks it Can Compete with Global Giants

Short-Term Rentals

Vrbo Reverses Long-Standing Guest Refund Policy in Maui

Vrbo risks a host backlash but is doing the right thing for guests. As opposed to the articulated policies, how this all works out in practice is another matter.

Vrbo Reverses Long-Standing Guest Refund Policy in Maui

Hotels

Blackstone Is Back Buying Hotels in Japan: Top Stories in Hotels

Blackstone is once again looking to acquire Japanese hotels, IHG debuted its newest brand, and Hyatt gave details on its latest brand. Plus, other highlights from this week's news in hotel deals and development worldwide.

Blackstone Is Back Buying Hotels in Japan: Top Stories in Hotels

News Blog

Hyatt to Debut Its Extended-Stay Brand in Markets It Hasn’t Tapped Yet

Hyatt gave details on Wednesday about the first locations for Hyatt Studios, a brand it unveiled in April. The hotel operator will open the first Hyatt Studios just outside of Mobile, Alabama, and Marysville, California — targeting spots where its other brands aren't present. "We’ve learned that when Hyatt guests stay with a competing brand, they…

Hotels

IHG Launches 19th Hotel Brand – the Strategy Behind ‘Garner’

IHG really needs a conversion brand in the mid-market for supply and demand reasons. So this move is smart. Yet Garner falls flat with us as a name.

IHG Launches 19th Hotel Brand – the Strategy Behind ‘Garner’

Online Travel

Airbnb and Booking Keep the Cash Flowing

We saw during the pandemic how important it was for companies to have plenty of cash and the ability to borrow more. Airbnb and Booking Holdings have ample resources for big things on their to-do lists.

Airbnb and Booking Keep the Cash Flowing

Hotels

Hotel Re-Brandings Are Risky – Here’s How Strawberry’s CEO Makes the Case

Nordic Choice Hotels has rebranded to Strawberry as it tries to break free of just being a franchisor of Choice Hotels. CEO Torgeir Silseth is striving to find a whitespace for the private company amid the global giants.

Hotel Re-Brandings Are Risky – Here’s How Strawberry’s CEO Makes the Case

Hotels

Top Stories in Hotels: Earnings Misses, Vietnam’s Slump, More…

Analysts did an uneven job of predicting hotel company performance. Vietnam's hotel market is slumping. Plus, other highlights from this week's news in deals and development.

Top Stories in Hotels: Earnings Misses, Vietnam’s Slump, More…